Britain finally arrived at its own Olympics on Thursday, winning a clutch of golds and silvers to propel them into the medal table top five.
Team GB men's cycling team sprint trio smashed their own world record to beat France to gold on an incredible evening which topped off an amazing day as the hosts saw more golds and silvers in canoeing, cycling - courtesy of Tour de France champion Bradley Wiggins - shooting, judo and rowing
The exultant media and public have been frothing at the bit for more medals and glory, and the support at all the venues has been akin to a Premier League derby, with the roars of the 6,000 in the packed velodrome sounding like 60,000.
It was the same on the banks of the boating sports venue, besides the judo mats and even behind the sandbags at the shooting gallery. For any British sports fan, it was a day to celebrate and let slip some vocal patriotism and silently think this small island cluster can still take on the world.
The jubilation was not reserved only for the athletes, their families, sports fans, the headline writers and television presenters. Britain's grammar gestapo have also been caught up in the swell of national pride and begun a debate about a new buzzword that has entered the Games-speak lexicon.
A growing number of the athletes, pundits and sports presenters are using the nouns medal and podium as verbs, such as 'I've been medalled', or ' Phelps is the most medalled athlete', and 'I've never podiumed before'.