LIANYUNGANG has remained largely undiscovered by foreign investors but it could be about to make its presence felt.
The city has lagged its rivals despite being among the first batch of coastal cities to be opened to development in 1984.
But municipal officials are convinced that Lianyungang's economy is now ready for take-off.
The city's location, port facilities and transport network are all factors in its favour, although much needs to be done to raise its profile with foreign investors.
It is the eastern terminal of the second Asia-Europe Continental Railway, which became operational in 1992.
Beijing sees Lianyungang as the eastern 'dragon head' which will enable the development of its vast hinterland.
Few foreigners know about the investment opportunities in Lianyungang but without their help a take-off remains difficult if not impossible.