Sponsorship up

PUBLISHED : Wednesday, 02 April, 1997, 12:00am
UPDATED : Wednesday, 02 April, 1997, 12:00am

Adidas will double its advertising budget with MTV Asia and has booked spots on all three of the Singapore-based music network's services. The network has also secured Lee jeans as a programme sponsor in Taiwan and renewed its sponsorship with Pepsi in Indonesia.