Cardless Amex gives $100,000
American Express yesterday donated $100,000 to Operation Santa Claus - money it saved by not sending Christmas cards.
The company, which became a major supporter of the charity last year, said the move was environmentally friendly and fulfilled its staff's wish to help children.
Vijay Parekh - the company's regional president for Asia, Pacific and Australia - said: 'Our employees once suggested we focus our philanthropic efforts in helping children in the SAR.
'By ceasing to print Christmas cards and donating the savings, we are contributing to environmental protection and helping the needy through a worthy cause at the same time.' A staff survey in 1995 suggested that children be made the main focus of the company's charitable activities.
In October, the company donated 20 computers to youth centres of the Boys' and Girls' Clubs Association.
And to encourage employees to contribute, the company will match every dollar a worker donates to charity.
The American Express donation has taken the Operation Santa Claus total to $285,335.
Look out for the Operation Santa Claus charity booth in Pacific Place next to the Queensway footbridge today and tomorrow. War veteran Jack Edwards and volunteers will sell cookies to donors.