Systematic approach gives leading edge

PUBLISHED : Thursday, 01 October, 1998, 12:00am
UPDATED : Thursday, 01 October, 1998, 12:00am

As the Hong Kong economy has developed, so has the range of tools available to managers to improve business effectiveness and efficiency.

Since 1991, the Hong Kong Management Association has laid particular stress on encouraging Total Quality Management (TQM) through the annual Quality Award.

The award recognises companies that successfully implement programmes to assess customers' requirements, and then deliver goods or services accordingly, free of defects.

TQM benefits include improvements in productivity, customer satisfaction and, ultimately, profitability.

As the Hong Kong economy enters a new phase, companies that have adopted a systematic approach to quality will have a leading edge, domestically and internationally.

Now in its seventh year, the award is generously supported by some of Hong Kong's most quality-oriented companies.

Simply by participating in the annual event, entrants discover ways to improve their existing practices and learn from the experience of others.

I warmly invite every company in Hong Kong to enter.

DAVID K. P. LI Chairman, Hong Kong Management Association