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Oprah to tell full story of O
It may not be all Oprah, all the time, but Oprah Winfrey's new magazine, with the unsubtle title, O, comes pretty close.
Guess who will grace the cover of every issue for the 'foreseeable future'. And there's plenty more of Oprah inside, too.
Essays from the magazine's creator and lead personality, entitled 'Let's Talk' and 'What I Know for Sure', are at the beginning and end of each issue.
Then there's 'Oprah to Go' cutout cards with inspiring quotations chosen by the talk show host.
The magazine, which is a partnership with Hearst Corp, goes on sale in the US today.
Fans need not worry that it will dominate Winfrey's time.
'For me, the Oprah show is still the mother lode,' she said.
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