'Millionaire' tops with TV viewers

PUBLISHED : Saturday, 11 August, 2001, 12:00am
UPDATED : Saturday, 11 August, 2001, 12:00am

ATV's smash-hit quiz show Who Wants to Be a Millionaire? emerged as the most popular TV programme in a survey released yesterday.

The programme, launched in May, was given an average appreciation index of 82 out of 100 by 2,200 people polled by telephone by the Chinese University in early July.

The show also had the highest number of people who had heard or watched it, with the quarterly study finding 84 per cent, or 1,848, of the interviewees were aware of it.

It beat 99 other TV shows produced by the four major local television channels screened between April and June.

The long-running current affairs programme Hong Kong Connection and the English language teaching programme Youth Weekly II, were rated the second and third most appreciated, with rankings of 78.5 and 78. Both were produced by RTHK.

Who Wants to Be a Millionaire? has had an average nightly audience of 1.5 million from Monday to Friday since its launch.