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ATV - Asia Television Limited

Survey's location makes all the difference

PUBLISHED : Thursday, 10 October, 2002, 12:00am
UPDATED : Thursday, 10 October, 2002, 12:00am

A survey had revealed that 61 per cent of Hong Kong viewers want 'more non-English shows' to be shown on TVB Pearl and ATV World channels (South China Morning Post, September 26).


I would be very interested to know from Asia Market Intelligence where in the SAR it carried out its survey.


If it was conducted in, say, Diamond Hill or Kwun Tong, or any other indigenous area, I would not be at all surprised at the high percentage.


If it had been conducted in Discovery Bay or other areas with a more balanced population, I am sure the survey results would have been very different.


Perhaps Asia Market Intelligence can tell us in what locations the survey was carried out.


IAN WILSON


Discovery Bay