Zhang bonds with Visa again

PUBLISHED : Thursday, 05 December, 2002, 12:00am
UPDATED : Thursday, 05 December, 2002, 12:00am

Improving on a successful advertising campaign is a tricky task for any company. For Visa International, the solution has been to reprise a winning formula, namely having Zhang Ziyi (right) parody a hit movie. The mainland actress from Crouching Tiger, Hidden Dragon appeared in a Visa commercial last year that saw her unleashing her fighting skills on unsuspecting cooks wielding knives and choppers in a Chinese restaurant.


This time around, Visa has the sexy star paired with Pierce Brosnan in a spoof of the James Bond flick Die Another Day. However, a spokesperson for the company was reluctant to reveal details of the advertisement. Seems we'll have to wait until the middle of the month to find out just what Zhang gets up to with 007.


 
 
 

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