Desktop storage systems maker Iomega says writing, or 'burning', data on optical discs should be easy and should cut through all the confusion over formats. It should not matter to a user whether the media format is a CD, or single-layer or double-layer DVD, the company says. Priced at $1,480, Iomega's new Super DVD Writer 16x16 Dual-Format USB 2.0 Drive is designed to deliver that kind of flexibility and more. The external drive, housed in a slim black casing, handles all of the major disc formats - DVD+R, DVD+RW, CD-R and CD-RW - and 4x recording of new DVD+R DL (double-layer) discs. The versatile device also comes with a collection of software applications that allow users to effortlessly capture, share and save videos, music, photographs and other digital data. Compatible with the latest Windows and Macintosh operating systems, the new Iomega drive's support for double-layer DVDs enables users to store the equivalent of up to 12 CDs worth of data on one disc. Each 8.5-gigabyte double-layer disc can hold about 34,000 photos, 160 hours of music or 12 hours of video footage.