Where? This upmarket boutique is in Harvard Square, a historic district in Cambridge, Massachusetts, that is a 10-minute subway ride from downtown Boston. The red-brick walkways and cobblestone streets lead through one of New England's oldest and richest residential areas. Other boutiques nearby include April Cornell, Berk's Shoes and a two-storey Abercrombie & Fitch store.
The look: think Bush - not President George W. Bush, but his socialite daughters, Jenna and Barbara. The clothes are bright with feminine shapes and details: choose from Betsey Johnson dresses featuring applique flowers or Plenty by Tracy Reese paisley skirts with ribbon trims. The vibe is classy with a touch of flair; perfect for the debutante daughters of conservative, blue-blooded families that live in the area. Casual basics from Ella Moss, Twill Twenty-Two and C&C California keep it simple.
Jeans genie: designer denim reigns supreme at Jasmine Sola. The boutique keeps a large stock of styles and washes from the likes of Rock & Republic, Paper Denim & Cloth, Citizens of Humanity and Joe's Jeans.
The crowd: the shop attracts a college crowd on weekends from Harvard University, Tufts University, the Massachusetts Institute of Technology and Boston College.
Jasmine Sola is at 37A Brattle Street, Cambridge, Massachusetts, tel: 1 617 354 6043.