hitachi data systems pushes 'virtualisation'
With strategic distribution deals in place, storage infrastructure maker Hitachi Data Systems (HDS) aims to crank up sales of its new product line for small and medium-sized firms in China.
HDS, a subsidiary of Japanese conglomerate Hitachi, unveiled last week an aggressive campaign to push storage 'virtualisation' to a broader enterprise market, with the help of partners Hewlett-Packard, Sun Microsystems, Lenovo and Acer.
Virtualisation uses hardware and software to ease the task of managing complex storage systems, including connected servers and a collection of storage resources.
'Now, even the smallest companies can enjoy the benefits of virtualisation and we have received an enthusiastic response to our new products on the mainland,' said Tom Zack, HDS vice-president for marketing and operations in Asia-Pacific.
The new HDS systems include the TagmaStore Workgroup Modular Storage for small businesses to manage data volumes from under one terabyte to 42TBs.
The TagmaStore Adaptable Modular Storage (AMS) models 200 and 500 are replacements for the Hitachi Thunder 9500 V series and are geared for medium-sized businesses handling data from 365 gigabytes to 68TB. Lenovo and Acer, which signed up last year as channel partners for the Thunder series, are expected to help drive sales of co-branded AMS 200 and 500 models across Greater China.