As mercury rises, so do sales of air cons and cold drinks

PUBLISHED : Thursday, 07 June, 2007, 12:00am
UPDATED : Thursday, 07 June, 2007, 12:00am

The recent summer temperatures have turned up the heat on sales of cooling products, with increases of as much 50 per cent in sales of air conditioners and a rise in sales of ice crushers and cool drinks, compared with the past few months.

Home-appliances chain Fortress says the steamy weather has pushed up sales of air conditioners by 50 per cent over the past couple of months.

'The heatwave began earlier last year, around April and May, so more air conditioners were purchased during that time. However, temperatures didn't show a significant rise until June this year,' a spokeswoman said.

'That's why more people are buying air conditioners later this year compared with last year.'

Sales of electric fans were also up but not as much, she said, noting that more people were buying multi-functional air conditioners that also act as dehumidifiers.

Fortress is also stocking up on 'summer' home appliances such as juice mixers and ice crushers. 'Right now is still not the peak season; normally it starts from June to August.' the spokeswoman said.

Supermarkets reported a surge in sales of products such as cold drinks, ice cream and fruit.

'More bottles of water and carbonated drinks have been purchased over these past few weeks,' a Wellcome spokeswoman said.

'These goods normally have a natural growth as the temperature rises. More chilled cabinets will be placed near the check-out counters to feed consumer needs.'