Written by Raymond Ma
The Innovative Leader: How to Inspire Your Team and Drive Creativity
by Paul Sloane
Built around the central theme that innovation and creativity help modern businesses secure a competitive advantage over rivals, this book describes methods both for the individual and organisations to enhance these useful talents, and how to apply them. The author demonstrates the importance of setting out your vision clearly and emphasises the need for the continual evaluation of this process, using many examples from real-life business cases from companies such as Virgin, Body Shop and 3M.
The Art of Creative Thinking: How to be Innovative and Develop Great Ideas
by John Adair
For some people, coming up with creative ideas can be a painful process. This new book provides practical ways to become a more creative thinker with each chapter built around one core idea. Among topics discussed include how to develop a better understanding of the creative process, overcoming barriers to creating new ideas, broadening horizons, building on ideas, developing a creative attitude and confidence as a creative thinker.