Small change for users of Viagra

PUBLISHED : Saturday, 14 July, 2007, 12:00am
UPDATED : Saturday, 14 July, 2007, 12:00am
 

Drug maker Pfizer must be desperate. With the blockbuster Viagra going off patent soon and generic drug-making vultures waiting in the wings, it is trying to boost sales with every tacky advertising trick. So, guess what? Every pack of the sex drug now comes with three free chocolate-flavoured condoms, courtesy of Durex.


'Pfizer gives you three mid-summer dreams,' the ad says.


The thing is, for what Pfizer is charging for the drug, the condoms are small change.


Share

 

Send to a friend

To forward this article using your default email client (e.g. Outlook), click here.

Small change for users of Viagra

Enter multiple addresses separated by commas(,)

For unlimited access to:

SCMP.com SCMP Tablet Edition SCMP Mobile Edition 10-year news archive