Art Basel

Sound bites

PUBLISHED : Sunday, 08 June, 2008, 12:00am
UPDATED : Sunday, 08 June, 2008, 12:00am

ShContemporary returns this September for its 'second edition'. At the same time the Shanghai Biennale opens. How are you going to sustain the huge buzz the art fair created last year?

Director/partner of ShContemporary Lorenzo Rudolf (below right):

'The fair will be even more spectacular this year because we are working on a museum-like level with 11 curators all over Asia.

'In a certain way, ShContemporary opened the door for separate art fairs like the one in Hong Kong. And I think more fairs will follow because now people realise there is a growing market.

'But one fair probably will, in the end, be the top fair in Asia on the international and global level. Important for that are not only the sales but first of all the content. And ultimately, where the content is strong, the sales will follow.

'It is quite clear I'm going in a direction to bring the quality of this fair even higher. [Following demand], next year, besides Art Basel, [ShContemporary] will be the only fair worldwide to work on such a museum-like level.

'I think Hong Kong will become an important marketplace but it will never become a real art place. That you have in China and that is the big difference.

'ShContemporary marks the first time that an art fair works globally on this high level, practically making a museum exhibition for sale.'