Creativity can take root across all parts of HK's economy

PUBLISHED : Friday, 15 May, 2009, 12:00am
UPDATED : Friday, 15 May, 2009, 12:00am

I refer to the letter from Rachel Chan ('Creativity has as much a part in business as in arts and culture,' May 11).

Ms Chan argues that Hong Kong should not just focus on selected creative industries but should aim to put creativity into all sectors of our economy. I agree: we should be capable of doing both.

Strategically, it is prudent for Hong Kong to promote certain sectors such as science and technology, arts and film, where there are strong national and international markets in which we have - or could have - particular advantages.

However, leaving aside the question of which sectors we should promote, I agree with Ms Chan that there is also a bigger challenge: to build awareness in the community as a whole that a 'creative enterprise' is any enterprise that one chooses to make creative.

There are a number of ways in which this can be achieved. For example, it is essential that enterprises are aware of the value of what they do and what they have. To help with this process, the Intellectual Property Department launched a free consultancy service on Intellectual Capital Management (ICM) in March this year. ICM is a set of management tools that helps enterprises identify valuable knowledge, carry out a systematic census of intangibles and deploy knowledge effectively and creatively.

So far, over 80 enterprises, ranging from one-person businesses to an enterprise with 6,000 employees, have signed up for the service. They include industries such as design, retail, bio-tech, manufacturing, financing, education and hotels.

We encourage Hong Kong enterprises to try out the government's free service and join the ranks of Hong Kong's 'creative industries'.

Ms Chan says that the city needs to shed some of its 'middleman' mentality and we need to reignite the entrepreneurial spirit of our young generation.

I believe that our young generation is more than keen to grasp the opportunities that creative industries can offer. I am also convinced that they have the entrepreneurial spirit of their forefathers.

Duncan Pescod, permanent secretary for commerce and economic development (communications and technology)