Managing different generations at work - Alessandra Piovesana

Alessandra Piovesana Regional managing director - North Asia, Nuance-Watson (HK)

Importance

Retail is a people-led business. To succeed in retail, we need to understand and respect the fact individuals have different values, ideas and ways of communicating. In our airport retail business, we are managing differences in cultures, languages, aspirations, needs and preferences among different nationalities daily. Each nationality has distinct attitudes, behaviour, perceptions, expectations, values, motivations, habits, and so does each generation of employees.

At work, generational differences might cause misunderstandings, employee turnover, difficulty in attracting employees and gaining employee commitment. If we are able to communicate and manage the differences, we can eliminate many major confrontations and misunderstandings, and increase productivity and quality of work.

Understand the needs

Open communication is the first step. It is imperative to cultivate an open-minded corporate culture and ensure two-way open channels of communication. It's important to create a positive and caring work environment.