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Gentle touch at David Yurman

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Jacqueline Tsang

American luxury jewellery and timepiece brand David Yurman aims to extend the considerable success of last year's Classic men's watch collection with a new Classic collection designed for women.

Brand founder David Yurman says attention to ladies' watches has been growing and that, when it decided to extend its Classic collection to include women, it was careful not to simply shrink the men's models.

'When women want to wear big watches, the watch has to be designed specially as a ladies' watch,' he says. 'It's all about subtlety. It's surprising the difference a mere five degrees can make to a design.'

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Like the men's watches, the ladies' collection incorporates the brand's iconic cable into the sides of the case, but the difference in other design elements is distinct.

Available in both 30mm and 38mm round cases, the ladies' Classic features applied Roman numerals and diamond indexes on etched mother of pearl dials, paired with either a bracelet or a hand-stitched alligator strap.

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The larger 38mm stainless steel model comes with either a polished bezel or one set with white diamonds. Functions include hour, minute, centre seconds and date. The 30mm model features hours and minutes and comes in either a stainless steel or 18k gold case with three bezel options - polished stainless steel, stainless steel set with white diamonds or 18k gold set with white diamonds.

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