DHL backing gives Bledisloe Cup a boost

PUBLISHED : Tuesday, 21 September, 2010, 12:00am
UPDATED : Tuesday, 21 September, 2010, 12:00am

The Bledisloe Cup match in Hong Kong next month received a boost yesterday with DHL Express being named the sponsor. Hit by negative sentiment over slow ticket sales, the rugby chiefs of Australia, New Zealand and Hong Kong last week pledged the game between the All Blacks and New Zealand would proceed on October 30. 'We are proud of our support for world rugby and delighted to be sponsoring one of the most exciting rugby fixtures of the year for fans across Hong Kong and around the world,' DHL Greater China president Jerry Hsu said. DHL will be a worldwide partner for next year's World Cup in New Zealand.