The Winners
CAMPAIGN AWARDS
Gold Prize
Angel and Devil, Maxim's Caterers
Silver Prize
Standard Chartered Hong Kong 150th Anniversary Commemorative Charity Banknote Marketing Campaign, Standard Chartered Bank (Hong Kong)
Bronze Prize
Moments Delivered, McDonald's Restaurants (Hong Kong)
Excellence Awards
Endless Love - Rebranding BOCG Life, Bank of China (Hong Kong)
Cathay Pacific 'People & Service' Campaign, Cathay Pacific Airways
HKJC 125th Anniversary Campaign, The Hong Kong Jockey Club
Certificates of Merit
The World's First BOC CUP Dual Currency Credit Card 'Two Currencies, One Card', Bank of China (Hong Kong)
NWFB Rickshaw Sightseeing Bus, New World First Bus Services
Support You All-the-way, PrimeCredit
One-dollar Chicken, Tao Heung Group
Citation for Innovation
Angel and Devil, Maxim's Caterers
Citation for Outstanding TV Campaign
Endless Love - Rebranding BOCG Life, Bank of China (Hong Kong)
Moments Delivered, McDonald's Restaurants (Hong Kong)
Citation for Outstanding Small Budget Campaign
NWFB Rickshaw Sightseeing Bus, New World First Bus Services
BEST MARKETING PARTNER AWARD
OMD
BEST PRESENTATION AWARD
Celine Ho
Manager, marketing communications
Cathay Pacific Airways
MARKETER OF THE YEAR
Rhoda Chan Shuk-wai
Head of corporate responsibility, corporate affairs, Standard Chartered Bank (Hong Kong)
OUTSTANDING MARKETING PROFESSIONAL AWARD
Esther Chung
Marketing manager, McDonald's Restaurants (Hong Kong)
Mary Shek Siu-lin
Senior branding manager, Standard Chartered Bank (Hong Kong)
Rebecca Tse So-han
Assistant general manager, Yata Department Store