The 10 Laws of Enduring Success

PUBLISHED : Sunday, 13 February, 2011, 12:00am
UPDATED : Sunday, 13 February, 2011, 12:00am

The 10 Laws of Enduring Success
by Maria Bartiromo with Catherine Whitney
Crown Business HK$120

It is a relief that The 10 Laws of Enduring Success isn't filled solely with Maria Bartiromo's stories about herself. That's what readers might be led to believe by the cover (of her grinning) and by her opening chapter dilemma: 'What if I woke up tomorrow and no longer had any of the external things that others ... regard as the proof that I'm doing well? Could I still look at myself in the mirror and say, 'Maria, you are a success?'' Bartiromo, a CNBC anchor, then lists the 10 qualities she believes are necessary for lasting success, among them self-knowledge, vision and endurance. So far so normal, for a self-help book. But she delves further, using the examples of inspiring people (scores of whom she has interviewed). Under the subhead 'Make the biggest mistake of your life', she writes about Bill Gates, whose family was distraught when he quit Harvard to focus on the small company that became Microsoft. Bartiromo also writes about former General Electric chairman Jack Welch, who tells her that looking for a mentor is a dumb idea. 'What you want is a hundred mentors,' he says.