In the teeming central metropolis of Chongqing it's as if the clock has been turned back in the last few years.
'Red' themes dominate television programming, university students go to work on farms and in factories to learn social values, and city leaders are trying to bring back the singing of decades-old revolutionary songs.
Led by its Communist Party boss Bo Xilai, the city of 30 million has also been busy churning out new campaigns and slogans.
Chongqing is the country's new leftist base and - as China gears up for the Communist Party's 90th anniversary - it seems to be showing the way for the rest to follow.
On the mainland 'leftism' describes highly centralised control of the economy and society, as well as the ruthless crackdown on dissent and criticism seen during the years of chairman Mao Zedong .
Its advocates can be found on neo-Maoist websites like Utopia (wyzxsx.com).