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Exporters show off fruit of their innovative labours

2-MIN READ2-MIN
Amy Nip

A green apple that tastes like a red one and sweet corn that can be eaten raw are among produce being showcased at a trade fair before they hit local supermarkets.

About 330 exhibitors from 30 countries are taking part in Asia Fruit Logistica, which opened at the Convention and Exhibition Centre yesterday.

Apart from offering a variety of new produce, organisers are keen to prove that fruit is still affordable despite rising worsening inflation. They say the wholesale price of apples has actually dipped.

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Fruitmasters Holland, which represents 650 growers in the Netherlands, aims to bring a new kind of apple into Asia.

A cross between a red Delbare apple and a tart green Granny Smith, the Greenstar is green but has the sweetness of a red one.

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'It is also crunchy like a green apple,' export manager Fabien Dumont said.

The Y.S. Company, which specialises in delicacies from Hokkaido, Japan, is showing off a new sweet corn that can be eaten after just washing it.

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