b. round the corner from Regent Street

c. in the city centre

2 What does Hamleys sell as well as toys?

a. trendy kids' clothing

b. kids' DVDs and CDs

c. toys are the only items on sale

3 Which of these adjectives could you apply to Hamleys?

a. long-established

b. innovative

c. struggling

4 Hamleys is also one of London's top ...

a. royal palaces

b. tourist attractions

c. trendy hotels

5 How much space does the store occupy?

a. 50,000 sq m

b. 5,000 sq m

c. 555 sq m

6 What is sold on the eighth floor of the shop?

a. computer games

b. nothing - there isn't one

c. food and drink

7 When did William Hamley open his first toyshop in London?

a. in the 1670s

b. in the 1760s

c. at the end of the 18th century

8 Why did Hamley originally move to London?

a. to expand his village toyshop

b. to fulfil a personal ambition

c. to satisfy a sudden whim

9 How does 'Noah's Ark' fit into the story of Hamleys?

a. A model Noah's Ark was the first toy that Hamley ever sold

b. It was the area of London where Hamley opened his first shop

c. It was the name of Hamley's first shop

10 What sort of toys did the first shop sell?

a. exclusive toys for wealthy families

b. both cheap and expensive toys

c. only toys made in London

11 How did people in London find out about Hamleys?

a. by word-of-mouth

b. through advertising

c. from posters all over the city

12 Why did Hamley move his shop to the street where it is today?

a. the rent was much cheaper

b. the original shop was destroyed in a bomb raid

c. he needed larger premises

13 What happened to Hamleys during the second world war?

a. the shop was destroyed during an air raid

b. the shop was frequently damaged by bombs dropped from German aircraft

c. Hamley sold his shop

14 The owners of Hamleys have always insisted that the name of the shop is spelt without ...

a. a comma

b. a capital letter

c. an apostrophe

Answers:

1. c, 2. c, 3. a, 4. b, 5. b, 6. b, 7. b, 8. b, 9. c, 10. b, 11. a, 12. c, 13. b, 14. c