Creating a sporty watch isn't difficult, but sports-themed watches are a little tricker; a combination of the right association, a fitting tribute and an overall decent watch. But with the Olympics round the corner, and major sports like football, tennis and Formula One being big business, sports watches are starting to shape up.
Omega London 2012
As official timekeeper of the Olympics, Omega has delved deep into its past to release the limited-edition Seamaster 1948 Co Axial London 2012, both a tribute to the last London Olympics and the first year of the Seamaster.
A redesign of the 1948 Seamaster, it has a retro dial with a small seconds sub-dial at six o'clock. All lettering and numerals are made of 18k white gold, while the 39mm case is made of polished steel. The back is stamped with the London 2012 logo, with the watch limited to 1,948 pieces and available in a special Olympics presentation box.
Tag Heuer Fomula One Chrono
No sport does glamour better than motor racing, and Tag Heuer is a brand synonymous with the sport. For the 2012 season, it has launched a series of Formula One Chronos, but the steel and ceramic version is the finest.
The 42mm case is dominated by the heavy-duty ceramic bezel, which features a tachymeter scale. The dial is as packed as an F1 dashboard, with three chronograph counters at three, six and nine o'clock that count seconds, minutes and hours, as well as 1/10th of a second, which should appeal to hardcore race fans.
Hublot King Power
Watches associated with football used to do a disservice to the beautiful game - and then came Hublot with its successful Manchester United timepieces. Its latest links up with Argentinian legend Diego Maradona for a special limited-edition King Power.
The King Power Diego Maradona is a beast, with a huge 48mm case housing a skeleton chronograph and a 45-minute counter. Nods to Maradona's past include his trademark shirt number 10 and the blue-and-white colour of Argentina's flag. The ceramic version of the King Power Diego Maradona is limited to 500, with the gold version limited to 200.
The relationship between tennis and watches is a natural one, and Roger Federer's connection to Rolex has proved to be the most fruitful.
His Rolex Oyster Perpetual Day-Date comes in a sleek 36mm white gold case that houses a powerhouse movement as well as a certified chronometer. It also features the prominent day window at 12 o'clock and a date window at three o'clock, along with a white gold oyster bracelet. Water-resistant up to 100 metres, match point is served up by the distinctive ocean waves detailing on the face.