For many wealthy owners, it's about prestige or face
While not actually being fans of the Jockey Club's International Sale concept, we figure it's there for those who want to play and nobody puts a gun to the heads of buyers.
Already several of the 2011 sale horses have been retired without any sort of result and you can bet there will be some from the 2012 event, but it didn't deter any of the small bidding-eligible group last weekend.
Twice the old record was broken, leaving us with a new HK$9 million record, and the amounts paid are quite bizarre, considering there is no prospect of residual stud value in most cases, and some observers were critical of the way the bidding was conducted last Saturday.
A raise of the paddle was often worth an extra HK$1 million and prices went from HK$1 million to HK$4 million or HK$5 million with an obscene haste that would not be seen in the major sales around the world for all but the occasional lot.
At least it ended the pain quickly and it's their money to tear up.
We recognise that for many wealthy owners, it isn't only about money (since they have oodles of that already) and it is about prestige or face, but tear it up they will.