Organisations rally round for cause
Since the inception of the Earth Partner programme in 2005, 151 organisations from different sectors have pledged to protect the environment and bring about environmental change.
Friends of the Earth (HK) believes this strong commitment by its Earth Partners has provided extra impetus to finding solutions to environmental problems.
In the energy area, several prestigious companies have participated in the Power Smart contest to reduce energy consumption and have achieved exceptional results. They include Hong Kong Jockey Club, Sino Group and Hong Kong International Airport.
To help promote the contest, 3M Hong Kong contributed free advertising space on its paper recycling bins in all MTR stations in 2010. CLP Power also supported the contest in 2010 and last year by encouraging small- and medium-sized enterprises and NGOs to participate, while the Housing Society drummed up support by providing venues in various housing estates for Power Smart road shows.
To promote waste reduction, Citi donated more than 200 used monitors to the needy last year. To reduce paper consumption, Aviva Life Insurance Company encouraged policyholders to support its online paperless communication model last year.
The long-established Moon-kick Action campaign, organised by FoE (HK), has over the years received widespread support from Earth Partners, who have helped deliver green messages to employees. The campaign covers environmental issues such as over packaging, responsible consumption, waste management, recycling systems and legislation concerning producer responsibility.
To promote Earth Partner's perennial theme of a low-carbon lifestyle, Sino Group organised a Green Carnival last year and invited FoE (HK) and NGOs to set up educational booths.
Canon Hongkong organised the Canon Photo Marathon 2010 to cultivate photography culture in an eco-friendly manner. It also donated all registration fees to FoE (HK) and purchased carbon credits to offset any impact the competition might have on the environment.
In 2007 and 2008, Hang Seng Bank supported eco-explorer - an interactive environmental education online platform to encourage students to experience nature. Meanwhile, a School Earth Partner, Lutheran Leung Kui Kau Primary School, provided a lively environment for students to learn about environmental protection.