DVF kickstarts 'Fashion Trilogy' campaign

PUBLISHED : Tuesday, 24 April, 2012, 12:00am
UPDATED : Tuesday, 24 April, 2012, 12:00am


Pacific Place is introducing its spring-summer collections with not one but three fashion presentations in the atrium of the Admiralty shopping mall.

New York brand Diane von Furstenberg (DVF) opened the 'Fashion Trilogy' campaign on Thursday, and will be followed by Chloe this week and Versace next week. The campaign features exhibitions of the latest collections and a VIP cocktail party on the opening night.

DVF's show attracted fashion party regulars and socialites, including models Qiqi Yam, Janet Ma, Lisa Selesner, designer Dorian Ho and celebrity hair stylist Kim Robinson. Paula Sutter, president of DVF, was also present.

Popular for its feminine patterns and vibrant colours, the brand sent models down the runway in 35 different looks from the collection, featuring pastel shades and hints of candy colours.

The silhouettes also screamed summer, especially the voluminous wrap dresses, pleated skirts and cropped trousers.