- Mon
- Feb 25, 2013
- Updated: 10:54am
Trending topics
China's Yum to step up check on suppliers after chicken scare
In Pictures
Editor's Pick
Victoria Harbour has been abused for decades, but the opening of the new Maritime Museum marks a softening of the government's attitude towards it. Nevertheless, writes Stuart Heaver, the battle...
Yum Brands will tighten its monitoring of suppliers and improve testing of poultry as it aims to reverse a steep drop in business at its KFC restaurants in China after a chicken safety scare.
In a statement ahead of a media briefing in Beijing on Monday, the company also said it would look to improve its communications with the Chinese government and people in the wake of the scare.
Diners began avoiding Yum’s nearly 5,300, mostly KFC, restaurants in December after news reports and government investigations in China focused on chemical residue found in a small portion of its chicken supply.
The company was not fined by China food safety authorities.
