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DJR Digest: Social media bubble in the US and the growth of social media users in China

More and more people are saying that social media bubble bursts. So what does that mean to media outlets?

PUBLISHED : Friday, 17 August, 2012, 5:02pm
UPDATED : Wednesday, 29 August, 2012, 3:07pm

More and more people are saying that social media bubble bursts. So what does that mean to media outlets?

1. When people talk about “social media bubble”, it generally means the bubble in stock market and most of whom seriously affected were the investors. The decline of Facebook’s stock price has just little impact on ordinary social media users.

2. There is no “social media bubble” in news industry. Many journalists, since the very beginning, have been doubting that whether social media can benefit their daily reporting and the papers they work for. Not like the investors who already earned tonnes of money by selling their Facebook shares in the past couple of weeks, for many journalists and the newspaper industry, there is a long way to go to figure out what they can really be benefited from social media platforms.

 

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