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  • November 28, 2014
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  1. Lifestyle - Arts & Culture - MARKETING

    Online micro movies prove useful for directors and businesses alike

    Posted May 10th 2013, 12:00am by RACHEL MOK

    ... these days: while commuting to work, you log into your Facebook account with your smartphone and find several friends have shared the same video on their feeds. Clicking to see what the fuss is about, ... platforms such as YouTube and Facebook are affordable channels for smaller companies which don't have the budget for a traditional marketing campaign to get their message across. For instance, ...

  2. Sport - Other Sport - SUPER BOWL XLVII

    Deep-pocketed firms do battle with adverts on the air and in cyberspace

    Posted Feb 03rd 2013, 12:00am by AFP

    ... only helped generate more than 5.5 million views on YouTube for the ad, which concludes with an invitation to see more on Mercedes-Benz's Facebook page. "People actually want to see ... Jamaican accent. While some critics and bloggers cried racism, the ad swiftly clocked 1.6 million YouTube views- with Jamaicans among the first to sing its praises on Volkswagen's Facebook ...

  3. News - World - CANADA

    Bogus buyers exposed in scam to boost property market in Vancouver

    Posted Feb 22nd 2013, 12:00am by Ian Young

    ... that an "Amanda Lee" worked for MAC on the Maddox project. Photos on a Facebook profile in the name of the MAC employee revealed her to be the same Amanda Lee who appeared in the TV reports. MAC ...

  4. Comment - Insight & Opinion - MR. SHANGKONG

    Fashionistas' logo love affair shows big is beautiful in Hong Kong

    Posted Jan 07th 2013, 12:00am by George Chen

    ... Monday in the print version of the SCMP. Like it? Visit facebook.com/mrshangkong ...

  5. Magazines - Faces - SKINCARE

    Spoilt for choice

    Posted Nov 22nd 2012, 12:00am by TAMA LUNG

    ... luxury shopping environment, from frequent Facebook updates to VIP events and an exclusive Beauty Card. "Part of the reason why the demand is growing is the increased education ...

  6. Food safety is of vital importance

    Posted Jul 17th 2012, 12:00am

    ... the company is constantly seeking to raise the bar on customer service. Shoppers are welcome to express their views to customer service staff or leave comments on the company's website, Facebook ...

  7. Digital marketers give Cebu Pacific Air extra lift

    Posted May 25th 2012, 12:00am

    ... that provides support for our followers in social network sites, such as Weibo, Ren Ren, Kaixu, Facebook and Twitter. We also work with third-parties who conduct 24/7 monitoring of our social pages, ...

  8. More bytes than we can chew

    Posted Dec 09th 2011, 12:00am

    ... smartphones and other devices. In the time it will take you to read this article you may have received an e-mail, a couple of SMS texts, a tweet or a Facebook update. Last year alone there were 25 billion tweets sent, 730 billion YouTube videos watched, 36 billion Facebook pictures uploaded and more than 107 trillion e-mails sent. As a result, data is being created constantly. So much so ...

  9. Catholics urged to shun chain stores

    Posted Feb 20th 2012, 12:00am

    ... of the campaign, we appeal to people to save up money and donate to the needy instead.' The church also urges supporters of the campaign to share their thoughts on the church's Facebook page. Yu ...

  10. Hunt on for social and digital media experts

    Posted Sep 03rd 2011, 12:00am

    ... to manage 10 online accounts across Facebook, Twitter and Weibo, promoting the group's restaurant outlets and farm. Although he spends at least 25 per cent of the time managing these accounts ...




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