With marriage registries booked to capacity, property managers were not slow to jump on the bandwagon on this week's auspicious triple-12 date.
Hang Lung Properties signed up 12 couples to tie the knot or renew their vows on Wednesday - 12-12-2012 - at The Peak Galleria. Each received a gift pack containing jewellery, souvenirs and traditional wedding garments. TVB actor Kenneth Ma Kwok-ming officiated at the ceremony.
One couple, Sze Chap-chiu and Lam Kwai-ying, renewed their vows after 30 years.
"When we got married, we didn't have the chance to get proper wedding photos taken," said Sze. "My daughter got married in May and signed us up for this event. To be able to see my wife in a wedding dress really means a lot to both of us."
Asked how they had maintained a stable marriage for so long, Sze said: "There are no short cuts. It's all down to mutual respect, and also I love my wife with all my heart."
One thing is for sure - the happy couples won't have a problem remembering their wedding anniversaries.