Hong Kong joins Vans shoes celebrating 50 years of street style
Recalling some classic moments in history for the skateboarder’s go-to footwear
Vans has come a long way in 50 years. The brand – known for fuelling creative expression through art, music, skateboarding, BMX, street culture and fashion – started out in 1966, in Anaheim, California, when brothers Paul and James Van Doren with partners Gordon Lee and Serge Delia opened their first shop and sold 12 pairs of waffle-soled shoes with coloured canvas that were made to order that day.
While the brand has had economic ups and downs (it filed for bankruptcy in 1984 and was sold in 1988) its products have left a huge imprint on popular culture, from the beautifully beat-up Vans immortalised in the Lords of Dogtown, the 2005 flick about young skateboarders in Venice Beach during the early 1970s, to the checkerboard slip-ons made famous by Jeff Spicoli (Sean Penn) in the classic 1982 hit Fast Times at Ridgemont High.
Hong Kong is joining Vans in celebrating its milestone with a smorgasbord of creative workshops and events from March 16 to April 3 as well as a collaboration with local street-art project HK Walls. Check out more at vans.com.hk
GIVEAWAY: To celebrate Vans’ 50th anniversary we are giving away five HK$650 Vans vouchers. For more details, go to our Facebook page