No stealing their thunder

No motorbike brand epitomises the freedom of the open road quite like Harley-Davidson, whose motto is "live to ride, ride to live".

Low-slung, and with a distinctive tailpipe noise, Harley is a true American success story; its bikes were used by the US Army as far back as the first world war. They also enjoy a large and loyal international following among biker groups.

Harley Owners Groups (HOGs) are actively encouraged by the manufacturer, founded in Milwaukee, Wisconsin, by William Harley and Arthur Davidson in 1903. This year, it has mobilised thousands of HOG members to celebrate its 110th anniversary.

The "110 Years of Freedom" celebrations are taking place in 11 countries, including Malaysia and China. At least 5,000 riders are expected to turn up for the seven-day "Asia Harley Days" event starting in Kuala Lumpur on September 14.

Alongside a Hong Kong contingent, HOGs from across the region and farther afield are invited. Activities will include a flag parade, demonstration rides and a ride from Kuala Lumpur to the Malaysian states of Terengganu and Penang.

Greg Willis, a Harley-Davidson director for the Asia-Pacific, says Kuala Lumpur was chosen for the region's main anniversary event because of its strategic location and support from the authorities. "They are willing to provide both financial and non-financial support to ensure success for all stakeholders and participants of this major Harley-Davidson event," he says.