Apple to release iPad mini in Hong Kong on November 2

PUBLISHED : Thursday, 25 October, 2012, 12:00am
UPDATED : Thursday, 25 October, 2012, 7:27am

Apple will introduce its new iPad mini, a compact version of the technology giant's popular media tablet, in Hong Kong and 33 other markets next week.

The Wi-fi models of the iPad mini and the new fourth-generation iPad, both of which Apple unveiled yesterday, will be initially released on November 2.

SmarTone Telecommunications and Three Hong Kong were named by Apple as its local carrier-partners for the high-speed, 4G mobile models of the iPad and iPad mini, which will be made available two weeks later.

Prices for the iPad mini, which is 7.2mm thick and weighs 308 grams, start at HK$2,588. Pre-orders from the online Apple Store and its two branded stores in Hong Kong start tomorrow.

The new fourth-generation iPad, which features the more powerful A6X processor, launched in March and is priced from HK$3,888.

Yesterday, Three Hong Kong announced it would offer the iPad mini and new iPad "with a range of attractive data plans".

At Apple's product launch on Tuesday in San Jose, California, Chief Executive Timothy Cook said the company sold its 100 millionth iPad two weeks ago, about two-and-half years after it started making the device. "We're just getting started," Cook said.

The iPad mini will compete with Amazon's Kindle and tablets using Google's Android system. Philip Schiller, an Apple senior vice-president, described the new device "as thin as a pencil and light as a pad of paper".

Rhoda Alexander, director of tablet and monitor research at analysts IHS iSuppli, said the iPad mini would be popular in Asia, "where interest in a smaller version of the iPad has been strong".