Who started it? Thyvane was established by Australian lawyer Roger Ouk in 2010. Born to Cambodian parents but raised in Melbourne, Australia, Ouk has always been a bit of a dandy despite his rather straight-laced day job. Finding himself restricted in the choice of neckwear he could don in court, Ouk decided to create his own line, and Thyvane was born. Now based in Hong Kong and taking a step back from the law, Ouk utilises materials such as lace, snakeskin and leather to add spice to ties.

Why we love it: Thyvane is all about playful excess. Ouk has taken a pretty stuffy mainstay and added a generous dash of sex appeal, a whole lot of colour and wonderful textures that just beg to be touched. Thyvane is for men who want to stand out but have too much taste to go for the all-white tuxedo.

What we'd pick: we love the reversible wool and silk bow-ties such as the zebra print version (far right; HK$800) and the multicoloured striped one (top right; also HK$800). Those who dare can display the bold colourful side but, for a more subtle look, you can wear them with the plain side out, with only a slight hint of colour showing.

Where can you get it? Thyvane is available at Kapok, 5 St Francis Yard, Wan Chai, tel: 2549 9254.