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Food and K-Pop are not the Korean peninsula's only popular exports. These CC (colour correcting) creams, many from brands endorsed by Korean stars, are among the secrets behind Seoul's sought-after "nude make-up" look.

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is formulated with two patented plant complexes - Blue Phyto and Purple Vigor - which work to nourish and moisturise for more elastic and healthier-looking skin. Coming in just one shade, it is said to contain colour capsules that break and adjust to different skin tones when massaged in. It also has sun protection of SPF50+.
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