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Behind the label: Berayah

Marisa Pinto


Who started it? Enoch Ho’s experiences living in Britain, the United States and his native Hong Kong have influenced his minimalist designs. After graduating from New York’s Parsons The New School for Design, Ho went on to work with labels such as TSE, Catherine Deane and Blanc de Chine, before launching his label, Berayah, in April last year.

Why we love it: the name comes from a Hebrew word meaning “God has created” – a statement that reflects the Biblical inspiration behind each collection. Cleanly cut and classic, dresses are tailored and draped to flatter. Inspired by the urban cityscape and skyline, Ho’s collections have a geometric, photographic aesthetic.

What we’d pick: we love the simple, statement dresses, in particular the Over the Surface number in black (above, centre; HK$1,980): high-necked, A-line and with a gorgeous plunging back. The pale blue Between the Waters skirt (above right; HK$1,280) would make the perfect summer wardrobe staple. The Day and Night dress (above left; HK$1,680), though understated, would stand out in any crowd.

Where can you get it? Berayah is available at Kapok, PMQ, 35 Aberdeen Street, Central, tel: 2858 8170.



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Behind the label: Berayah

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