From World Trade Center to Tower Bridge, how Jessica Minh Anh turns landmarks into fashion catwalks
Jessica Minh Anh, 30, a Vietnamese model turned fashion show producer who will be in Hong Kong in February to host an event aboard the Costa neoRomantica cruise ship, says her work is not always smooth sailing
Changing places I was born in Hanoi but I grew up in Moscow, Russia, with my parents because they were studying and working there. During their generation, Russia and Vietnam had a very good relationship.
My first language is Russian. Only when I was nine did I go back to Vietnam. I did my high school there. My father became a lecturer in one of the biggest universities in Hanoi, in mechanical engineering.
None of my family members have anything to do with showbiz, fashion or entertainment. But we are very musical and artistic. My dad can play the piano, violin and guitar. He also composes songs.
A different track I went to Malaysia under the Petronas (a Malaysian oil and gas company) scholarship for an information technology degree with a minor in corporate finance.
In an Asian family, your parents want you to have a stable life and job. Engineering, IT, doctors are things parents lean towards. But I have always known I wanted to do something in public relations. I decided to do a master’s degree in PR, marketing and communications and I did so in one of the very good schools – the University of Birmingham (in Britain).