EVENT Jaeger-LeCoultre presents Shanghai International Film Festival Benefit Gala
WHERE Shanghai Exhibition Centre


Happenings: As a long-time patron of the cinema and celebrating its 180th anniversary this year, Jaeger-LeCoultre had much to toast to at the Shanghai International Film Festival. The Swiss watchmaker hosted a charity gala to support restoration of classic Chinese films, such as The Spring River Flows East, Eight Thousand Li of Cloud and Moon and Crossroads, that were featured at the festival.

About 500 guests graced the event, including actress-turned-filmmaker and brand ambassador Zhao Wei, American filmmaker Oliver Stone, Chinese actor Wang Xueqi and heartthrob Godfrey Gao from Taiwan. The celebrities were dressed to the nines on the opening night of the film festival. During the benefit, a limited-edition watch was auctioned for 350,000 yuan (HK$443,000), while the brand also donated the same amount. The funding will go towards film restoration and Chinese film productions. A special screening of the classics benefiting from the Jaeger-LeCoultre fund will be shown at next year's film festival. 


CHIC CHAT with Godfrey Gao

Coming from a modelling background, can you share some styling tips?
Accessories make a man’s outfit complete, and every man should have a collection of jewellery.

Your first Hollywood film opens this summer. What was it like filming The Mortal Instruments: City of Bones?
I spent some time on the set in Toronto. It was like having a desk job – you go to work on weekdays and get the weekends off.

You have opened a restaurant in Shanghai. How have you embraced the local lifestyle there?
I opened the restaurant with a few friends. I come to Shanghai often. I’m also familiar with the city because I filmed a romantic TV drama here. I consider myself a Shanghai local.