Since summer of 2013, Clare Waight Keller, creative director at Chloé, has revived the brand's alphabet naming concept for its bags. For autumn, Chloé has launched two new lines: Drew and Dree.
The Drew line includes cross-body saddle bags and contemporary shoulder bags that can be used during the day or in the evening. The bags are boyish and effortless, which are the trademark of Waight Keller. The bags are available in a mix of materials including python, suede and calfskin and come in bright colour combinations. Prices range from HK$11,890 to HK$29,450.
The Dree line features elegant, functional carry-all bags with a large Chloé zipper puller in small-grain calfskin or exaggerated grain with smooth calfskin. They can be hand-carried or shoulder-carried and cost between HK$18,690 and HK$20,970.