Gucci’s pop-up store at Landmark Atrium dedicates area for creative director Alessandro Michele’s autumn/winter collection

Our fashionable city loves a good pop-up store – and the latest in town comes from Italian brand Gucci.

Constructed within the brand’s Landmark Atrium flagship store, the shop-in-shop is lusciously decorated with a cherry red carpet, and furnished with velvet arm chairs in peacock green, pink velvet-covered display tables and brushed metal shelves. 

 

Check out the @gucci store-in-store pop up at their Landmark flagship to get a preview of what to expect from the brand moving forwards #stylescmp

A photo posted by Style_SCMP (@style_scmp) on

A dedicated area focuses on creative director Alessandro Michele’s first women’s and men’s collection for autumn/winter 2015-16. Michele took up the post at the beginning of the year, after being with the brand since 2002. 

To celebrate the pop-up store, exclusive items will be available.