Bulgari creative director Giampaolo Della Croce tells us what makes high jewellery special

Pin Lee
Renowned Italian jeweller Bulgari recently presented a high jewellery exhibition – The Master of Colours – in Hong Kong. We met up with the maison’s high jewellery creative director, Giampaolo Della Croce, to talk about gemstones and what’s in vogue.
Q: Why are you visiting Hong Kong?
GDC: We are bringing a selection of one-of-a-kind jewels that is representative of the Bulgari brand to Hong Kong. One of the most distinctive characteristics of Bulgari is our love of colours and being able to combine them to create beautiful jewellery without losing our Italian identity and heritage. We hope to share this with our customers.
Q: What makes Bulgari’s jewellery special?
GDC: For me, high jewellery has to exhibit three qualities - charisma, uniqueness and the ability to maintain a common thread with its heritage, in Bulgari’s case, a history spanning over 135 years. Our jewellery is unique and people are attracted to it because of our signature multicoloured stones – spinels, garnets, tsavorites, sapphires, rubies, emeralds and so many more.
We don’t want to constantly change our creations and confuse customers but we don’t want to be boring either. We still want to be relevant and we want our customers to be able to “feel” the stones and not just see them. To be able to provide that kind of tactile experience is very special.
Q: What inspires Bulgari’s creative team?