Experts differ on China's 'soft power' in Africa

Nobody doubts the huge economic power China wields in Africa, as the largely impoverished continent's 54 nations look for a partner to help them build their economies and Beijing seeks a share of their massive natural resources.

But analysts are sharply divided on whether China wields so-called soft power with its African allies. Some believe Beijing's outreach efforts, supported by its economic might, are improving the outlook for China in Africa, while others believe the lure of the United States and old colonial ties remain stronger.

Building the nation's "soft power" - the kind of intangible influence the United States enjoys through its cultural strength and global connections - has emerged as a key priority in recent years and was repeatedly emphasised by former president Hu Jintao.

"China's impact in Africa should not be underestimated. China is the most influential world power in Africa at present; its soft power is overwhelming," said Anthony Desir, a partner of the Strategic African Mineral Investment Fund, an African resource consultancy.

China has used the Forum on China-Africa Cooperation (FOCAC) to build political influence in every African country, Desir explained.

"Of course China's soft power will boost China's economic relations with Africa; what else is the point of the relationship? China's Ministry of Commerce reports that Chinese investment and holdings in Africa exceed Chinese holdings in the US.

"African states have recognised China is a more willing source of development funds than US or European governments or NGOs," Desir said.