Louboutin puts foot down over anti-Muslim advert
Luxury shoe designer Christian Louboutin is asking a Belgian court to kill a far-right campaign displaying his iconic stilettos in a poster denouncing Islam.
The poster by Flemish group Women against Islamisation shows the bare legs of an ex-Miss Belgium wearing signature red-soled Louboutins as she lifts up a black dress.
Words etched along the naked leg mark potential skirt lengths - ranging from "Sharia compatible" at the ankle to "stoning" high up a thigh.
The poster is loosely inspired by a photo by Canadian feminist Rosea Lake that went viral called "Judgments", depicting various skirt lengths ranging from "matronly" to "whore".
The poster carries the slogan "Liberty or Islam", as well as the group's web address.
The legs are those of Anke Van Dermeersch, Miss Belgium of 1991 and now a senator for extreme anti-immigrant right-wing party Vlaams Belang.
Paris-based couture shoe stylist Louboutin said the ad tarnished his image and he wanted an immediate "cease and desist" ruling from an Antwerp trade court.
A decision is expected today.
The Vlaams Belang party, meaning Flemish Interest, has suffered in the polls in recent years and regularly launches provocative media campaigns against what it calls the "Islamisation of Belgium".