Fashion designer L'Wren Scott was icon in her own right
L'Wren Scott, who died in an apparent suicide, was loved for her designs and was famous for much more than just being Mick Jagger's girlfriend
L'Wren Scott, the designer, celebrity stylist and ex-model who died on Monday in what appears to be a suicide, once said: "I'm a fashion designer. I don't want to be defined as someone's girlfriend."
That comment followed her into death, as many news outlets headlined stories and posted tweets identifying Scott only as "Mick Jagger's girlfriend".
Many took to Twitter to voice their complaints, using hashtags including #everydaysexism and #disrespect.
"My thoughts are with Mick, but her name is L'Wren Scott, not 'Mick Jagger's Girlfriend,'" American fashion reporter Nico Bellay tweeted.
Scott, whose slim-fitting dresses were a favourite of A-list Hollywood actresses including Nicole Kidman, Amy Adams and Penelope Cruz, was found hanging from a scarf in her Manhattan apartment. "We are investigating it as a suicide," said New York Detective Kelly Ort.
Police said they had preliminary information that Scott was 49, although that had not been confirmed by her family.
Watch: Fashion designer L'Wren Scott found dead in New York
Her death followed the suicides of two giants of fashion - British designer Alexander McQueen, who had suffered from depression, died in London in 2010 aged 40; his close friend, British fashion editor Isabella Blow, died in 2007 aged 48.
Scott became one of New York's most famous designers over the last decade, with a sensibility that catered to women's desire to feel powerful and sleek.
"L'Wren was a total perfectionist, someone who absolutely embodied everything her marvellous clothes stood for - strength of character combined with a confident and powerful style," long-time Vogue magazine editor Anna Wintour wrote.
Scott, who was born Luann Bambrough, was raised in Utah by adoptive parents. Her love of fashion began when she made her own clothes as a teenager.
She started her career as a model in Paris, but soon became more interested in making clothes than modelling them.
After moving to Los Angeles, she worked as a stylist and designed privately before creating her own collection.
Eric Wilson, fashion director at InStyle magazine, said: "She pushed aside interest in what was happening in fashion trends and on the runways and designed for women, to give them confidence with their bodies in looks that were so beautiful."
It was unclear if Scott had shown any signs in her work or personal life that foreshadowed her death. A publicist for Jagger said a New York Post story about a split between the singer and Scott was "100 per cent untrue".
He added: "It is a horrible and inaccurate piece of gossip during this very tragic time for Mick."
The Rolling Stones said yesterday they were cancelling tonight's show in Perth, Australia, scheduled as part of their 50th anniversary world tour.
The band performed to a sellout crowd at the Venetian Macau earlier this month.
Jagger and Scott had been dating since 2001 and were often seen at celebrity events, with the 1.91-metre-tall, raven-haired Scott towering over her rock star boyfriend.
A spokesman for Jagger said the singer was "completely shocked and devastated".
In the wake of her death, it was The New York Times that took the brunt of readers' anger for an early headline that read: "Mick Jagger's Girlfriend Found Dead, Official Says."
Deirdre O'Shaughnessy, editor of the Cork Independent in Ireland, wrote: "nytimes your headline is disrespectful and misogynistic. L'Wren Scott is her name and she was more than somebody's girlfriend."
Harper's Bazaar executive editor Laura Brown wrote: "Hey NYT, her name is L'Wren Scott."
The headline was amended 12 minutes later in a follow-up tweet that read: "L'Wren Scott, a fashion designer and celebrity stylist, is found dead."