Senegal’s hip hop news broadcast is rapping what’s happening
MCs take the mic as anchors in weekly bilingual news show delivered in verse on TV and online
If there is an afterlife for news anchors, Walter Cronkite may well be reaching for his ear muffs and a calming celestial gin and tonic.
Two Senegalese hip hop artists are taking current affairs in a brash new direction - by rapping the news.
Dakar-based musicians Xuman and Keyti deliver the week's top domestic and global stories on Journal Tele Rappe (JTR to the cool kids) to a television and YouTube audience of thousands.
"It's the news like any other news, except that it's rapping; there is humour in it. We don't just give the news, we cover positions which are highly subjective, and the public consensus too," says Keyti, 41, whose real name is Cheikh Sene.
Xuman, a slender, dreadlocked 40-something known in more formal circles as Makhtar Fall, came up with the idea several years ago, frustrated at having to cede the mic to newsreaders during TV and radio broadcasts.
"I wondered if it wouldn't be a bad thing to be able to mix rap, news and education or entertainment," he said.
The pair have years of considerable chart success between them and have been known for social and political activism spanning more than a decade.
Xuman raps in French, the official language of Senegal, while Keyti delivers his lines in Wolof, the local tongue.
They use a Senegalese producer known as No-Face Undacova for the music, with a local company called Level Studio doing design and production.
The show, in its second six-month season, goes out on Friday nights on the privately owned Senegalese station 2STV and is then posted on the duo's YouTube channel, which has nearly 12,500 subscribers.
The video links also go up on JTR's Twitter and Facebook accounts, which have several thousand followers between them.
The pair cover everything from local politics to foreign wars, and their unconventional twist on the week's events is gaining in popularity.
A recent bulletin featuring a guest rapper called Hyde reporting from the scene on the escalating conflict in Gaza attracted 12,800 views within four days of going online.
"Salam, shalom, live from Gaza … The Jewish state has little to say on the errors ascribed to it … Netanyahu speaks to the need to restore calm. So [Israel] arms itself and the world must be silent," Hyde told his audience, sporting a helmet and flak jacket among the ruins of a destroyed house.
"Of course there will always be people who will say 'you shouldn't have said this or that', but all I did was draw on the opinions of the left and the right, without necessarily giving my own opinion," Hyde said in Dakar.
Indeed, JTR's founders do not lose much sleep over the possibility of bias creeping into their reporting.
The team "has no leash", Keyti said. "There is nobody to slap us on the wrist, to say 'you cannot say that'. As long as we have this freedom, we will use it."
While the rappers use nicknames and send up much of the world they see around them, they take a more sober approach to subjects requiring a serious tone.
"We're not journalists, we are artists first … For us, [JTR] is a work of art," says Keyti.
Xuman prefers a halfway term, arguing that "journalist-artist" is the most appropriate way of describing the rapping news anchors.
Xuman and Keyti intend not to rest on their laurels.
"The next step for us … will be to expand the programme beyond Senegal," Keyti said.