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Facebook ‘newspaper’ spells trouble for media

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People pose with laptops in front of projection of Facebook logo in this picture illustration taken in Zenica. Photo: Reuters

Facebook’s move to fulfill its ambition to be the personal “newspaper” for its billion-plus members is likely to mean more woes for the ailing news media.

The huge social network has become a key source of news for many users, as part of a dramatic shift in how people get information in the digital age.

Company founder Mark Zuckerberg told a forum in early November that his goal is to make Facebook’s newsfeed “the perfect personalized newspaper for every person in the world.”

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Zuckerberg said that while a newspaper provides the same information to every reader, Facebook can tailor its feed to the interests of the individual, delivering a mix of world news, community events and updates about friends or family.

“It’s a different approach to newspapering,” said Ken Paulson, a former editor of USA Today who is now dean of communications at Middle Tennessee State University.

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“It’s neither good nor bad, but it’s something a traditional newspaper can’t do.”

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