Caught on video
Joanne Lam
EVENT Anteprima 20th Anniversary Cocktail Party
WHERE The Space, Sheung Wan
HAPPENINGS: In celebration of its 20th birthday, the Japanese-Italian brand hosted a special video-art display during their autumn/winter preview. The brand, which designs for “real women”, asked 20 of
Hong Kong’s women from all walks of life – including Lynn Xiong, Janice Man, Jay Cheng (better known as Jaycow) and Tanya Chan – to participate in the campaign. Black-and-white videos of them were taken to highlight their individual personality. The videos were on display on i-Pads at the party.
VIP guests and fashion icons mingled over Champagne as models showcased the new autumn/winter line, which is inspired by nature and features a natural, earthy colour scheme.
The models are lucky that the air conditioning is so strong. Imagine wearing these turtlenecks and jackets outdoors!
Tell us about your debut fashion video shoot with Anteprima.